Purpose also helps you when things don’t go your way. Life gets tough at times and there’s no way around that. Aim high enough, live long enough, and you’ll encounter your share of tough times. That’s okay. We all experience this. Knowing why you’re doing something provides the inspiration and motivation to give the extra perspiration needed to persevere when things go south. Sticking with something long enough for success to show up is a fundamental requirement for achieving extra-ordinary results. Purpose provides the ultimate glue that can help you stick to the path you’ve set. When what
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