To Sell is Human: The Surprising Truth About Persuading, Convincing, and Influencing Others
Rate it:
Open Preview
31%
Flag icon
Observe what the other person is doing.
31%
Flag icon
Once you’ve observed, don’t spring immediately into action. Let the situation breathe.
32%
Flag icon
The empty chair has become legendary in Amazon’s Seattle headquarters. Seeing it encourages meeting attendees to take the perspective of that invisible but essential person.
32%
Flag icon
If you’re preparing a lesson plan, an empty chair can remind you to see things from your students’ perspective.
32%
Flag icon
http://www.danpink.com/assessment—where I’ve replicated the assessment that social scientists use
33%
Flag icon
2. Mood Map
33%
Flag icon
Finding similarities can help you attune yourself to others and help them attune themselves to you.
35%
Flag icon
How to stay afloat amid that ocean of rejection is the second essential quality in moving others. I call this quality “buoyancy.”
35%
Flag icon
We human beings talk to ourselves all the time—so much, in fact, that it’s possible to categorize our self-talk.
36%
Flag icon
positive,
36%
Flag icon
negative.
36%
Flag icon
positive self-talk is generally more effective than negative self-talk.
36%
Flag icon
ask, “Can I make a great pitch?” the research has found that you provide yourself something that reaches deeper and lasts longer.
36%
Flag icon
Mere affirmation feels good and that helps. But it doesn’t prompt you to summon the resources and strategies to actually accomplish the task.
37%
Flag icon
people are more likely to act, and to perform well, when the motivations come from intrinsic choices rather than from extrinsic pressures.
37%
Flag icon
He listens and observes more than the stereotypical yap-yapping salesman, but he also adds his voice and makes his case with vigor when the situation demands.
37%
Flag icon
positivity.
37%
Flag icon
Those who’d heard the positive-inflected pitch were twice as likely to accept the deal as those who’d heard the negative one—
37%
Flag icon
amusement, appreciation, joy, interest, gratitude, and inspiration.
38%
Flag icon
“Positive emotions do the opposite: They broaden people’s ideas about possible actions, opening
38%
Flag icon
when both sides leave the table satisfied, that can establish a sustained relationship and smooth the way for subsequent transactions.
38%
Flag icon
Remember: Interrogative self-talk is the smart choice when preparing to move someone.
38%
Flag icon
Once positive emotions outnumbered negative emotions by 3 to 1—that is, for every three instances of feeling gratitude, interest, or contentment, they experienced only one instance of anger, guilt, or embarrassment—people generally flourished.
38%
Flag icon
Once the ratio hit about 11 to 1, positive emotions began doing more harm than good.
39%
Flag icon
“Levity is that unseen force that lifts you skyward, whereas gravity is the opposing force that pulls you earthward.
39%
Flag icon
But how he thinks about his day—in particular how he explains its worst aspects—can go a long way in determining whether he succeeds. This is the third component in buoyancy.
39%
Flag icon
human beings, Seligman observed, learned helplessness was usually a function of people’s “explanatory style”—their habit of explaining negative events to themselves. Think of explanatory style as a form of self-talk that occurs after
39%
Flag icon
(rather than before) an experience.
40%
Flag icon
people with a downbeat explanatory style suffered, do people with an upbeat style thrive?
40%
Flag icon
In other words, the salespeople with an optimistic explanatory style—who saw rejections as temporary rather
40%
Flag icon
than permanent, specific rather than universal, and external rather than personal—sold more insurance and survived in their jobs much longer. What’s more, explanatory style predicted performance with
40%
Flag icon
He finds some customers annoying. He admits to taking some rejections personally. He’s had plenty of grim, unpleasant days.
40%
Flag icon
But negative events can clarify positive ones.
41%
Flag icon
Ask yourself: “Can I move these people?”
41%
Flag icon
interrogative self-talk is often more valuable than the declarative kind.
41%
Flag icon
List five specific reasons why the answer to your question is yes.
41%
Flag icon
Barbara Fredrickson’s website (http://positivityratio.com/). Take her “Positivity Self Test”—
41%
Flag icon
emotions—joy, gratitude, serenity, interest, hope, pride, amusement, inspiration, awe, and love—on your phone, computer, or office wall. Select one or two. Then in the course of the day, look for ways to display those emotions.
41%
Flag icon
When something bad occurs, ask yourself three questions—and come up with an intelligent way to answer each one “no”: 1. Is this permanent?
41%
Flag icon
2. Is this pervasive?
41%
Flag icon
3. Is this personal? Bad
42%
Flag icon
The more you explain bad events as temporary, specific, and external, the more likely you are to persist even in the face of adversity.
42%
Flag icon
To de-catastrophize, ask yourself: What are the overall consequences and why are those consequences not nearly as calamitous as they seem on the surface?
42%
Flag icon
visit Seligman’s website (http://www.authentichappiness.sas.upenn.edu/Default.aspx), and take his Optimism Test
42%
Flag icon
1. Enumerate. Try actually counting the nos you get during a week. Use one of the many free counter apps available for smartphones
42%
Flag icon
2. Embrace.
42%
Flag icon
Buoyancy, whether positivity ratios or explanatory style, isn’t about banishing the negative. Negativity and negative emotions are crucial for our survival.
43%
Flag icon
preparing for the very worst that can occur helps some people effectively manage their anxieties.
43%
Flag icon
by articulating the reasons for turning you down, the letter might reveal soft spots in what you’re presenting, which you can then work to strengthen.
43%
Flag icon
Just choose your favored style of repudiation, type in your e-mail