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The more people’s brains had synchronized, the better they understood what was said.
High centrality participants, Sievers and his coauthors wrote in their results, were much more “likely to adapt their own brain activity to the group,”
The importance of this insight—that communication comes from connection and alignment—is so fundamental that it has become known as the matching principle: Effective communication requires recognizing what kind of conversation is occurring, and then matching each other. On a very basic level, if someone seems emotional, allow yourself to become emotional as well. If someone is intent on decision making, match that focus. If they are preoccupied by social implications, reflect their fixation back to them.
What are two topics you might discuss? (Being general is okay: Last night’s game and TV shows you like) What is one thing you hope to say? What is one question you will ask?
