When the marketers at Ragú pasta sauces kicked off a campaign focused on poking fun at the typical father's inability to cook, they tweeted from their @ragusauce account directly to men who frequently write about parenting. One target was C. C. Chapman, who runs Digital Dads. Chapman was offended by the campaign's stereotype because he considers himself a good cook. Chapman's blog post, “Ragu Hates Dads,” has been shared by nearly 2,000 people on Twitter and more than 900 on Facebook as I write this.
