Jeffrey Gitomer's Little Red Book of Selling: 12.5 Principles fo sales greatness: How to make sales FOREVER (Jeffrey Gitomer's Little Book Series)

by Jeffrey Gitomer

Principle 3 PERSONAL BRANDING IS SALES: IT'S NOT WHO YOU KNOW, IT'S WHO KNOWS YOU Brand Me. RedBites Build your personal brand and customers will call you. Build your personal brand and customers will be loyal. Position more, compete less. Who sees you? Who appoints you? It depends on who knows you! Who values you and your knowledge?