Jeffrey Gitomer's Little Red Book of Selling: 12.5 Principles fo sales greatness: How to make sales FOREVER (Jeffrey Gitomer's Little Book Series)

by Jeffrey Gitomer

Develop lines that are tested to make people laugh -- nothing corny. Try out the lines on your friends and co-workers first. If they laugh -- use them. If they groan, so will everyone else. Keep the lines clean. Real clean.