31 books
—
20 voters
Typography
“
Accidental associations are rarely a good basis for choosing a typeface. Books of poems by the twentieth-century Jewish American poet Marvin Bell, for example, have sometimes been set in Bell type -which is eighteenth-century, English and Presbyterian - solely because of the name. Such puns are a private amusement for typographers; they also sometimes work. But a typographic page so well designed that it attains a life of its own will be based on real affinities, not on an inside joke.
Letterfo
...more
”
― The Elements of Typographic Style
― The Elements of Typographic Style
“
Logograms pose a more difficult question. An increasing number of persons and institutions, from archy and mehitabel to PostScript and TrueType, come to the typographer in search of special treatment.In earlier days it was kings and deities whose agents demanded that their names be written in a larger size or set in a specially ornate typeface; not it is business firms and mass-market products demanding an extra helping of capitals, or a proprietary face, and poets pleading, by contrast, to be l
...more
”
― The Elements of Typographic Style
― The Elements of Typographic Style
A book club for RGD Members, created and moderated by Members of RGD's Provisional Committee…more
12 members,
last active 9 years ago
This is a book group for AIGA member designers, faculty and fans of design
2 members,
last active 12 years ago
