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Guidebook
Generally a nonfiction book that details a certain geographic area.
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“
IP is an intangible asset—an idea converted into transferable personal property rights through patents, trademarks, copyrights, service marks, and trade secrets. IP covers every famous animated character you’ve ever heard of, the logos on your clothing. IP covers products and services you use every day—from flashlights to mobile phones, packaging to cars, food and beverage products, to smart thermostats. IP is not only for big businesses. Most start-ups and event microbusinesses have IP of some
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― The IP Miracle: How to Transform Ideas into Assets that Multiply Your Business
― The IP Miracle: How to Transform Ideas into Assets that Multiply Your Business
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Hiring is hard. Letting go is harder. It’s far easier to hire the right person from the start than to hire the wrong person, realize they’re a bad fit for your company, and then figure out how to let them go. When you know what you want in a new hire, the hard part gets easier. And when you know how to protect your IP, you don’t have to learn the hard lesson.
”
― The IP Miracle: How to Transform Ideas into Assets that Multiply Your Business
― The IP Miracle: How to Transform Ideas into Assets that Multiply Your Business
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