Deadpool Marketing Secrets, Adidas’ Subscription Box and a $3 Android Phone | Non-Obvious Insights #2

As the mainstream news this week alternated between reports of Apple’s “showdown” with the US government and the latest idiotic rant from Kanye West, there was also the story of Adidas quietly launching a bold bet on the subscription economy and the culmination of one of the most innovative movie marketing strategies in recent memory. Not to mention a new phone that actually costs less than a latte at Starbucks. Read on to see my curated selections for some of the most interesting and signifi...