Making the best of bad feedback

No one likes getting bad feedback, especially the annoying kind. From buyers with unrealistic expectations or complaints that are just plain wrong from the ones who clearly don’t understand how the feedback process works in the first place, it’s incredibly frustrating no matter what platform you sell on. But it’s a mistake to dismiss negative feedback because you can learn a lot from it and use it to better your business.

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I delved into this topic at greater length in an article...