Name that Product

“Kleenex” is probably the most famous example of a “genericized trademark”—a product so popular that people use the brand-name to identify it. You’ve probably heard someone ask for a “Kleenex” more often than they ask for a “tissue.”



Here are some other name brands that have gone generic…and what, technically speaking, you should be calling them.


Bubble Wrap:  Inflated cushioning


Dumpster:  Front-loader waste container


Chapstick: Lip balm


Lava Lamp: Liquid motion lamp


Frisbee: Flying disc


Hacky Sack: Footbag


Jet Ski: Personal watercraft


Jacuzzi: Whirlpool bath


AstroTurf: Artificial turf


JumboTron: Large-screen television


Onesie: Infant bodysuit


Superglue: Cyanoacrylate adhesive


Rollerblades: Inline skates


Tivo: Digital video recorder


Speedos: Swim briefs


Styrofoam: Extruded polystyrene foam


Uncle John's Fully Loaded Bathroom Reader


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Published on February 10, 2016 12:00
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