BBC News - How 'OK' took over the world

Almost...



BBC News - How 'OK' took over the world



Almost every language has an O vowel, a K consonant, and an A vowel. So OK is a very distinctive combination of very familiar elements. And that's one reason it's so successful. OK stands apart.


Ordinarily a word so odd, so distinctive from others, wouldn't be allowed in a language to begin with. As a general rule, a language allows new words only when they resemble familiar ones.



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Published on February 20, 2011 12:59
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