Book Signing Plans and Preparations

Five days to go...

This is pretty early. Maybe way too early. I'd been expecting to have two more books out before I started courting these. But when Half-Price books asks you to give it a whirl, you give it a whirl.

And hey, that's fine. Costs them nothing more than a table and some space at the front of the store. Costs me nothing more than time, and some minor setup work.

Part of that setup was an order of books shipped through Createspace. About thirty or so should hold me, and I'd be surprised if I move a third of them. One of the big mistakes a lot of indie authors make is ordering a lot of their books. They end up with garages full of moldering paper... since I'm going with a POD provider I don't have to order big batches at a time. They're more expensive per unit, but the cost is still within acceptable parameters.

The other necessary prep steps were to set up a mailing list, and get cards. Some fiddling out at Mailchimp got that squared away at no real cost. The interface is simple enough that it'll work for me, for a few years at least.

And once I had my signup URL (Posted in this blog description, by the way,) I could get the cards made. An artist friend of mine did up a logo as a gift, and it looks pretty nifty! I may see if I can persuade her to let me use it as an image for the mailing list, or a background for the eventual website... we'll see how it goes. The cards have my mailing list URL, and the URL to this blog.

If I'd had time I would have looked into a website, but I'm always nervous about those. I prefer to wait until the money from writing is good enough to pay someone to look into that. So that'll be 2-3 books down the road, minimum. Anyway, getting the cards printed off and shipped set me back around $30 for 500, so that's more than enough to last me for half a year or so. Maybe more, depending on how often I huck them at people.

Well.

If nothing else, the book signing will be a good excuse to see friends and family, many of whom will be stopping by. I'll have fun talking with strangers and handing out cards, and a few hours spent at a bookstore is never wasted.

Wish me luck, Goodreads!

(The event details are at https://www.hpb.com/030 )
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Published on January 25, 2016 10:44 Tags: half-price-books, marketing, signing, writing
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