When It Comes To Dominating News Cycles, Oculus Studied From The Master: Apple
How did Oculus get two news cycles out of Rift pricing/availability and opening for pre-orders? Because it could.
Talking to people at CES yesterday, what's clear is that one of the biggest pieces of news at the show wasn't really CES news at all: Oculus' announcement of pricing and availability for the Rift. (March 28, and $599, by the way).
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