Kindleous, kindleful, kindlicious

So I bought myself a Kindle for Christmas this year, as part of my new commitment to marketing the ebook edition of Zombocalypse Now. My first instinct in an e-reader was to go with something that was a little more of an open ecosystem (most devices use the stantard epub format, but Amazon chose to go with their own format in an effort to lock readers into buying from the Kindle store, unless they want to mess around with mobi conversions and other such voodoo). But the Kindle is where the vast majority of the ebook market is right now, and if I was going to jump in, I figured should jump in the deep end....