Men accepted higher loan rates when distracted by their dicks

An article in Neuroscience Marketing (another one of my interests related to enslaving pathetic men) verified what I've believed all along: men are totally incapable of using their brains as soon as their dick starts thinking.
The study showed that men (NOT women) were about 11% more likely to accept a higher loan rate when they replaced a photo of a man in the marketing material with that of an attractive woman. Here's the science:

"For the male customers, replacing the photo of a male with a photo of female on the offer letter statistically significantly increases takeup; the effect is about as much as dropping the interest rate 4.5 percentage points… For female customers, we find no statistically significant patterns.

Overall, these results suggest a very powerful effect on male customers of seeing a female photo on the offer letter. Standard errors however do not allow us to isolate one specific mechanism for this effect. The effect on male customers may be due to either the positive impact of a female photo or the negative impact of a male photo."

Now call this a case of science confirming what Financial Dommes know already- men will spend money on absolutely nothing as soon as a beautiful woman is involved, because their inferior rutting instincts will always overpower them, make them weak, easy to manipulate and control.



The more men accept that both experience and science are proving that their bitches, the sooner they will bow down and accept their fate.