10 Fatal Mistakes Storytellers Make

Have you ever told a story that bombed? Or that just didn’t get the responseyou were hoping for?

Don’t feel bad — it happens to everyone. But if you want to keep it from happening again, you need to diagnose what went wrong. Chances are, you made one (or more) of these fatal storytelling mistakes.

1. Wrong Audience

Whether you’re talking to one person or a thousand, you have to know your audienceto ensure your story is relevant.Do your homework. Who are they? What are their needs, concerns, d...