The 4 Stages of a Successful Idea Launch
I suppose at the core, an idea is just a thought. The etymological root means archetype or model.
Ideas are EVERYWHERE! And usually they are not all that original. You might have heard it said, “There is nothing new under the sun.”
Sometimes you’ll have this most amazing thought about something, and then some time later, you’ll see it show up from someone else.
When this happens, our first thought is “Hey, they stole my idea.” Chances are they don’t know you at all, have no affiliation with you, but perhaps put the same two and two together, and then they launched THEIR idea.
You can do the same, but it requires putting in the work, before someone else does. The following acronym for I.D.E.A. is a great way to remind yourself what it takes to launch your idea. ( I just love a good acronym!)
I is for INNOVATION:
Innovation is presenting something as new. And since nothing is new under the sun, we must innovate taking that archetype of model of another’s idea, thought, or brainchild and putting our very own spin on it.
D is for DEVELOPMENT
A good idea goes through several stages of refining, tweaking and molding. For an idea to be understood, it must also be simplified (a part of the development process) as well, because often an ideal will fail to take hold because of its complexity.
E is for EXECUTION
Idea execution is not just about getting that idea out to the public. It’s also about putting that idea to the test for viability and acceptability. Not all ideas are truly workable under current conditions. Acceptability in the marketplace is often slow going for something truly innovative.
A is for ADMINISTRATION
You’ve put your idea out there. But execution of your idea doesn’t mean your job is done. Now you must keep tabs on it. You might find that you still need to refine it. Promote it. See who your early adopters are for signs of acceptability. Keep pushing.
Did you like this article? PIN this image!
What’s your big idea? Where are you in the I.D.E.A. process?
