How to Label and Tag Your Blog Posts—Blogging for Writers, Part Four
by Edie Melson @EdieMelson
One thing every writer with a blog wants to know is this.
"How can I get my blog found?"
Of course there is no single answer—but one of the major part of the get-my-blog-found question is to learn how to label and tag your blog posts correctly.
When I give this answer, I get a lot of blank looks. This is one critical step a lot of blogger miss when posting a blog. Today, I’m going to give you the tools that make labeling/tagging a breeze and immediately help your blog move up in the search engine rankings.DefinitionsTags and Labels: these two mean the exact same things. It just depends on which blogging platform you use. Blogger: uses the term labels. Below is screenshot #1, showing you where to find the place to add LABELS on a blogger site.
#1. Where to find LABELS in BloggerWordPress: uses the term tags. Below is screenshot #2, showing you where to find the place to add TAGS on a WordPress site.
#2. Where to find TAGS in WordPress
Even though successful tagging may seem like a complicated formula—one part magic and two parts luck—it’s more of a game and not nearly as difficult as you may think.
A keyword is like a label. It's a short way—although almost always more than one word in length—to state the purpose of your article. Articles can have several keyword groups or only one.
Targeted Labels/Tags make your posts easier to find when a topic is typed into a search engine. When your individual blog posts begin showing up in the top, it will drive up the visibility of your site.
The picture below is screenshot #3, of where my blog post about the 2015 Facebook changes showed up in a Google search. Just FYI, it's number 4 out of about 416,000,000. Not bad.
Warning, Brief Geek ContentTo understand how tagging can help your blog post get found (or lost in the sea of other blogs) you do have to understand a little about search engines. Search engines crawl the Internet searching and sorting all the information. In the simplest of terms, the more your information about and on your page matches up, the higher you rank.
Now, for those of you who truly understand search engines, you know this is way over simplifying the concept. Lots of other things come into count when your post is ranked, but tagging correctly will get you way on down the road!
Basics of Proper Labels & Tags1. Your labels/tags are usually a group of words, not just an individual word.
2. Always use your blog post title as one of your labels/tags.
3. Always us your name as one of your labels/tags.
4. If it’s different from your name, always include your blog title (for example, my blog title is The Write Conversation) as one of the labels/tags.
5. Come up with a couple of phrases that relate to the focus of your individual post.
Here are the labels/tags I used for this specific post:Edie Melson, The Write Conversation, How to Label and Tag Your blog Posts, Blogging for Writers, Writing Instruction, Social Media for Writers, Successful SEO, Social Media Monday
Don’t forget to join the conversation!Blessings,
Edie
TWEETABLESLearn how to Label & Tag your blog posts from #blogging expert @EdieMelson (Click to Tweet)
Get Your Blog Found with Proper Labels & Tags - via #Blogging expert @EdieMelson (Click to Tweet)
If you've missed the previous posts in this series, here are the direct links:
Blogging For Writers
Part 1 - Blog or Website, Which Does a Writer Really Need
Part 2 - So What Do I Blog About
Part 3 - The Dos & Don'ts of Blogging
One thing every writer with a blog wants to know is this. "How can I get my blog found?"
Of course there is no single answer—but one of the major part of the get-my-blog-found question is to learn how to label and tag your blog posts correctly.
When I give this answer, I get a lot of blank looks. This is one critical step a lot of blogger miss when posting a blog. Today, I’m going to give you the tools that make labeling/tagging a breeze and immediately help your blog move up in the search engine rankings.DefinitionsTags and Labels: these two mean the exact same things. It just depends on which blogging platform you use. Blogger: uses the term labels. Below is screenshot #1, showing you where to find the place to add LABELS on a blogger site.
#1. Where to find LABELS in BloggerWordPress: uses the term tags. Below is screenshot #2, showing you where to find the place to add TAGS on a WordPress site.
#2. Where to find TAGS in WordPressEven though successful tagging may seem like a complicated formula—one part magic and two parts luck—it’s more of a game and not nearly as difficult as you may think.
A keyword is like a label. It's a short way—although almost always more than one word in length—to state the purpose of your article. Articles can have several keyword groups or only one.
Targeted Labels/Tags make your posts easier to find when a topic is typed into a search engine. When your individual blog posts begin showing up in the top, it will drive up the visibility of your site.
The picture below is screenshot #3, of where my blog post about the 2015 Facebook changes showed up in a Google search. Just FYI, it's number 4 out of about 416,000,000. Not bad.
Warning, Brief Geek ContentTo understand how tagging can help your blog post get found (or lost in the sea of other blogs) you do have to understand a little about search engines. Search engines crawl the Internet searching and sorting all the information. In the simplest of terms, the more your information about and on your page matches up, the higher you rank.
Now, for those of you who truly understand search engines, you know this is way over simplifying the concept. Lots of other things come into count when your post is ranked, but tagging correctly will get you way on down the road!
Basics of Proper Labels & Tags1. Your labels/tags are usually a group of words, not just an individual word.
2. Always use your blog post title as one of your labels/tags.
3. Always us your name as one of your labels/tags.
4. If it’s different from your name, always include your blog title (for example, my blog title is The Write Conversation) as one of the labels/tags.
5. Come up with a couple of phrases that relate to the focus of your individual post.
Here are the labels/tags I used for this specific post:Edie Melson, The Write Conversation, How to Label and Tag Your blog Posts, Blogging for Writers, Writing Instruction, Social Media for Writers, Successful SEO, Social Media Monday
Don’t forget to join the conversation!Blessings,
Edie
TWEETABLESLearn how to Label & Tag your blog posts from #blogging expert @EdieMelson (Click to Tweet)
Get Your Blog Found with Proper Labels & Tags - via #Blogging expert @EdieMelson (Click to Tweet)
If you've missed the previous posts in this series, here are the direct links:
Blogging For Writers
Part 1 - Blog or Website, Which Does a Writer Really Need
Part 2 - So What Do I Blog About
Part 3 - The Dos & Don'ts of Blogging
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