Writing Worry #31: Getting the book to readers

Wolf Creek is now published. Hurray! Now the real work of sellling Wolf Creek to readers begins.

With so many books being published every day. It's a real challenge to get one book to stand out and to convince readers to part with their well-earned cash for a new author.

In the weeks leading up to Wolf Creek's publication, I've been working hard to come up with a variety of ways to get Wolf Creek in front of potential readers. Prizm Books has a complete marketing package that includes garnering reviews, a press release, promotion on their social media sites, blogging opportunities, a Twitter take over and a bunch of other suggestions.

On top of that I've been using Facebook, Twitter and Tumblr to promote Wolf Creek's release. I've recruited my beta readers to be advanced readers and post reviews on Goodreads.

I even whipped out iMovie and put together a basic video trailer.

Library talks have been scheduled with my local libraries. Emails have gone out to my favorite podcasts to try to get a mention.

Having published a novel before, I know how important this next step is. If I can't garner enough attention to get Wolf Creek noticed, it will fade into obscurity and the sequels will never get written. Even while Safe Word waits for a re-write and ideas for Wolf Creek's sequel float to the surface, I've got to keep one eye out for ways to promote Wolf Creek.

A book only comes alive when it's read.