Going From $1,260 to $5,000 a Month in Your Business
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I started working with a new coaching client last week—nothing new there. In fact, I’ve started working with a new coaching client every week for the last few months—business has been crazy good. The reason this new client started working with me is an issue that I struggled with, and I think, a lot of people who are building an online dream struggle with.
Here’s her situation (shared with permission). She has an email list of 200 people. She has a combined social media presence of about 4,000 people. She writes for a blog that pays $100 per original article–she writes two posts a month. She sells $60 worth of her eBook every month. She has a $1,000 per month coaching client. She wants to grow her business from $1,260 a month to $5,000 a month.
When we talked about what she’s been doing, it sounds good for the most part. She has been building her audience by writing for large publications such as the Good Men Project, the Brazen Careerist, and She Owns It. She just started writing for them after hearing my Pat Flynn interview, and has seen her website traffic go from 1,000 visitors a month to 4,000 a month.
Every now and then she mentions her books and coaching. She gets sales here and there, but can’t figure out why the money isn’t coming. I break down why, and how you can make it to the next income level in this little video I made for you.
The Plan
If you don’t have a plan for what you sell, you will keep trying to throw stuff out there–hoping. The plan helps you figure out what kind of content to create and how you can tie your sales into that content. Just like any other business, sales goals help you grow.
We’re more than halfway through this year, but you still have time to have the best year you’ve ever experienced online. Take some time over the next couple of weeks to plan out the rest of this year. Plan out what you’re going to focus on selling each month and then base your content on adding value in that topic.
Chances are—to make more money—you’ll need to sell more types of things. One book, one course, or one product isn’t enough. You will need multiple income streams as Dan Miller always says. I make a full-time income from speaking, coaching, consulting, books, classes, and a course. Each month I focus on selling a certain number of each.
You can build your dream to $1,260 or $5,000. If you have a focused plan, with consistent action, you will make progress. This isn’t a mystery, and it’s not as complicated as many coaches and courses make it. This plan works even better when you build your audience. If you read this blog, you have read a lot about that. Make this year the best yet!
What’s your plan to grow your business?
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Photo: Flickr/ premasagar
