Five Aspects of Business Innovation

Being innovative is more important than any specific innovation. Innovativeness is a way of thinking. While change was often previously discrete, intermittent, and rather predictable, it is now constant, discontinuous, and unpredictable, so we need to change the way we change. This is where absorptive capacity, dynamic capabilities, learning organizations, etc. are needed. We don't really know the future of the industry or the environment, but we prepare ourselves to create better it and compete in it. 'True innovation—opportunities “missed by most people,” Thomas Edison famously said, because they’re “dressed in overalls and look like work.”' Innovation is the idea brought to market even when other people thought the idea was crazy or too obvious --and later when it leads to success, everyone looks at and says, " I wish I had thought of that!"
Looking at innovation from the perspective of developing business-wide innovation capabilities. This requires an effective 'innovation system' that is capable of supporting both widespread incremental innovation in products/services and ways of working as well as the rarer 'step-change' innovation in products/services, working methodology, business model and market positioning. Businesses need to determine where best to focus their innovation activities From a business perspective, 'anything new to your business' is an effective definition to encourage both large and small ideas and ideas that are new and 'copied with pride' from others. If it brings increased value to the business, then that's what's important, not semantics. Establishing sustained and institutional-level innovation is the goal. Innovation consists of two phases; the creative, ideation up front, and then the sharing and implementation downstream (when explaining, developing, and selling to sufficiently involve others in adopting and improving upon the "excitement" are involved). In other words the "moment of Eureka" may be very exciting, but hanging on for the long term adoption and extended use phases may become quickly challenging and exhausting. So, it pays to learn to view innovation matters realistically.
Innovation has three phases: discovery of a problem or new idea, designing a prototype solution and the ultimate delivery of a commercially astute outcome. That the best point of view is to see innovation as a system, capable of delivering organization wide capability. If you look at all the attempts over the last few decades to create a mutually exclusive and collectively exhaustive typology for innovation you will soon realize that it is probably not possible given that almost every area of human endeavor is subject to change and thus "innovation." The three classic qualifiers (novelty, value, implementation) are possible to satisfy in any area, so anything is fair game.
Successful innovation is finding a the bridge between 'push' and 'pull'. Commercial implementation may be represented by creating a need for or finding a need for a 'pull.' To build that bridge requires enthusiasm, belief, determination and commitment as well as a good business case. Innovation is not so much a system, although you need to have processes in place, but more a responsive way of working in general. There is breakthrough innovation or radical innovation, evolutionary innovation, and incremental innovation as well. The minimum requirement for innovation is that the product, process, marketing method or organizational method must be new (or significantly improved) to the firm. This includes products, processes and methods that firms are the first to develop and those that have been adopted from other firms or organizations.

Innovation is the development of a new combination of available resources, in a way that solves problems of others in a more efficient way. Using the principles of adaptive innovation, one starts with the amount or quality of time itself translated into major societal need. Major jumps in time availability or quality dictate if true innovation can or does occur. Follow us at: @Pearl_Zhu
Published on August 20, 2015 23:36
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