Blogging to market your items for sale? Turn that content into eBooks & sell those too! Interview with seller turned author Cliff Aliperti

Cliff Aliperti (@IEphemera) is a multi-channel seller with a real niche specialty: vintage movie collectibles. Like a lot of us collectibles sellers, he’s gone from selling at trade shows to stores oneBay, Amazon and then eventually also his own webstore, Immortal Ephemera. But one thing Cliff has mastered that a lot of niche sellers still struggle with is that he really excels at using blogging to promote his items. In my review of ecwid, I used Immortal Ephemera as an example of the power o...