Insurers have a role to play in addressing wildfire risk, says new NFPA Journal column

Insurance companies are businesses with a strong incentive to minimize their customer's exposure to risk. It makes sense then that insurers often play a big part in finding new and innovative ways of reducing and mitigating threats, writes Lucian Deaton who manages the Firewise Communities Program in NFPA’s Wildland Fire Operations Division. Deaton’s new column, “Positive Connection,” in the May/June issue of NFPA Journal looks at two ways that insurers are working with NFPA to address wildfire risk. There is potential for even more, Deaton writes. “We can look for ways to positively connect insurers with wildfire risk and advance...