Advice to a Self-Published Friend

So I have this friend (no, really....) Anyway, she e-mailed m on Facebook the other day asking for some advice. She's got a self-published poetry book and she wanted to know how to get people to buy it. What can she do?

Hmmmm.

I probably shouldn't have, but I ended up telling her the truth: I'm sorry. Not much.

Poetry is a tough sell even when it's published by a New York publishing house to rave reviews in the New Yorker. Heck, fiction books are a tough sells.... and publishers aren't always even