Continuing Its Battle With Silicon Valley, The EU Will Probe How Ads Affect Search Results
The probe would start alongside the recently proposed European unified digital market.
The European Union has decided to finally get serious about mitigating Silicon Valley's influence in Europe. It's actions in recent months, including investigations of Facebook and Google, are in part aimed at paving the way for its own companies to be more competitive. Now the EU commission is launching a separate investigation into how online platforms list search results and how they use customer data, says the Financial Times—all as part of a general plan for a "unified digital market" announced last week that could bring stricter rules for Netflix, WhatsApp, and Skype.
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