The Game Is On
The Dispute
ECW Press thinks $10.99 is the right price for an ebook. I think $4.99 is better.
The Reasons
They think to charge less devalues literature. They also think buyers don't shop based on price - if they want a title, ECW thinks they'll buy it.
I disagree with both points. There are so many reasons an ebook should cost less than a print book, value-wise. And of course people shop based on price.
The Cool Thing
ECW is a cutting-edge publisher, and they're willing to listen to what the book-buying community has to say.
The Challenge
For one week (from now until Mon. Dec. 13, 2010), Dead Politician Society will be available for $1.99 from Kindle, iBooks, and Kobo.
ECW has run similar promotions for other books, and there's been no spike in sales. They're expecting the same results this time.
But I think they're wrong - Dead Politician Society has already jumped from being ranked over 150,000 in the Kindle Store to #7749. I think we're starting to make our point heard.
What The Results Will Say
If ebook sales stay strong this week, my publisher will see that price is a factor in people's buying decisions - and theirs might be too high.
If sales stay static - or if they don't continue to be higher than usual - I'll concede that price isn't a huge factor in ebook sales - and they might not be out to lunch.
How You Can Help
The most direct way is to buy the book for $1.99.
But if you don't have an e-reader, or you've already read Dead Politician Society, or it's not really a title that appeals to you but you'd still like to help make this point, you can link to this post - or any of the guest posts below - on Facebook or Twitter. The more people who see this challenge, the louder our voice can be when we show ECW Press that lower priced ebooks are a good thing for us all.
Dead Politician Society on iBooks
Dead Politician Society on Kindle
Dead Politician Society on Kobo
Fun Posts In The Blogosphere
Preliminary Results Report on A Novel Source
"The Great Ebook Debate" on Bella's Bookshelves
Passion & Statistics on Coffee and a Book Chick
How ebooks are revolutionizing the industry
Conversation with Leanna
Dialogue on Deadly Letters
Ebooks & the Industry On Chrisbookarama

The Reasons
They think to charge less devalues literature. They also think buyers don't shop based on price - if they want a title, ECW thinks they'll buy it.
I disagree with both points. There are so many reasons an ebook should cost less than a print book, value-wise. And of course people shop based on price.
The Cool Thing
ECW is a cutting-edge publisher, and they're willing to listen to what the book-buying community has to say.
The Challenge
For one week (from now until Mon. Dec. 13, 2010), Dead Politician Society will be available for $1.99 from Kindle, iBooks, and Kobo.
ECW has run similar promotions for other books, and there's been no spike in sales. They're expecting the same results this time.
But I think they're wrong - Dead Politician Society has already jumped from being ranked over 150,000 in the Kindle Store to #7749. I think we're starting to make our point heard.
What The Results Will Say
If ebook sales stay strong this week, my publisher will see that price is a factor in people's buying decisions - and theirs might be too high.
If sales stay static - or if they don't continue to be higher than usual - I'll concede that price isn't a huge factor in ebook sales - and they might not be out to lunch.
How You Can Help
The most direct way is to buy the book for $1.99.
But if you don't have an e-reader, or you've already read Dead Politician Society, or it's not really a title that appeals to you but you'd still like to help make this point, you can link to this post - or any of the guest posts below - on Facebook or Twitter. The more people who see this challenge, the louder our voice can be when we show ECW Press that lower priced ebooks are a good thing for us all.
Dead Politician Society on iBooks
Dead Politician Society on Kindle
Dead Politician Society on Kobo
Fun Posts In The Blogosphere
Preliminary Results Report on A Novel Source
"The Great Ebook Debate" on Bella's Bookshelves
Passion & Statistics on Coffee and a Book Chick
How ebooks are revolutionizing the industry
Conversation with Leanna
Dialogue on Deadly Letters
Ebooks & the Industry On Chrisbookarama
Published on December 07, 2010 11:46
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Tags:
dead-politician-society, e-readers, ebooks, ecw-press, ibooks, kindle, kobo, robin-spano
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