On the Unbearable Hysteria of Tech World

To the overwhelming majority of Americans, the words periscope and meerkat refer to periscopes and meerkats. In certain demographics, though, they’re Periscope and Meerkat and they’re going to change the way you experience reality! And because of that, every marketer should be rushing to Periscope and Meerkat immediately. Because there’s nothing people using a new service love more than a bunch of fucking commercials (sorry, native content) cluttering it up.

With a serious face, some people w...