Up & Running on iBooks
One day early - Dead Politician Society is now $1.99 on iBooks.
Tomorrow at midnight, Kindle and Kobo will join them.
For those of you joining the challenge now, here's what's happening:
My publisher, ECW Press, thinks the value of an ebook is $10.99 - and that's where they've priced Dead Politician Society. It's the industry standard for new releases, and they think that to price it lower is to devalue the work of the writer.
I think an ebook should cost less, like $4.99. I disagree with the industry standard, and more than that, I think the industry could use some shaking up. Ebooks are cheaper to produce, they can't be loaned or autographed, and as a writer, I would not feel undervalued if ebooks came with lower price tags.
Since my publisher is cool, they didn't tell me to shut up and go away. Instead, they're running this promotion. Starting now with iBooks, and tomorrow night with Kobo and Kindle, Dead Politician Society will be $1.99 as an ebook. For one week.
At the end of the week, we'll analyse the results together.
Here's my call to action:
If you agree with ECW Press, and you think ebook pricing is good where it is now, don't do a thing. If sales stay relatively static during this week, I'll concede that price is not a major factor in ebook sales, and I'll leave them to set prices as they see fit.
If you agree with me, and you think ebook pricing is too high right now for new releases, you can help me in 2 ways:
1. Buy the ebook this week at one of the places where it's $1.99. This option is good if the book sounds like fun and you have an ereader.
2. Spread the word about this challenge by linking to it or posting it on social networking sites. Maybe you don't want this particular book, or you don't have an ereader, but you'd still like to help me make this point.
This is a funny time in the book industry - ebooks are changing things fast. Together, we can help make that change happen in a good direction. (Which for me would include a less expensive standard for an ebook.)
For updates, or to join the conversation as this challenge progresses, come join me on Facebook.
Tomorrow at midnight, Kindle and Kobo will join them.For those of you joining the challenge now, here's what's happening:
My publisher, ECW Press, thinks the value of an ebook is $10.99 - and that's where they've priced Dead Politician Society. It's the industry standard for new releases, and they think that to price it lower is to devalue the work of the writer.
I think an ebook should cost less, like $4.99. I disagree with the industry standard, and more than that, I think the industry could use some shaking up. Ebooks are cheaper to produce, they can't be loaned or autographed, and as a writer, I would not feel undervalued if ebooks came with lower price tags.
Since my publisher is cool, they didn't tell me to shut up and go away. Instead, they're running this promotion. Starting now with iBooks, and tomorrow night with Kobo and Kindle, Dead Politician Society will be $1.99 as an ebook. For one week.
At the end of the week, we'll analyse the results together.
Here's my call to action:
If you agree with ECW Press, and you think ebook pricing is good where it is now, don't do a thing. If sales stay relatively static during this week, I'll concede that price is not a major factor in ebook sales, and I'll leave them to set prices as they see fit.
If you agree with me, and you think ebook pricing is too high right now for new releases, you can help me in 2 ways:
1. Buy the ebook this week at one of the places where it's $1.99. This option is good if the book sounds like fun and you have an ereader.
2. Spread the word about this challenge by linking to it or posting it on social networking sites. Maybe you don't want this particular book, or you don't have an ereader, but you'd still like to help me make this point.
This is a funny time in the book industry - ebooks are changing things fast. Together, we can help make that change happen in a good direction. (Which for me would include a less expensive standard for an ebook.)
For updates, or to join the conversation as this challenge progresses, come join me on Facebook.
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