Self-publishing experiment: Changing your book title MID-LAUNCH! Crazy or BRILLIANT?

One of the things I REALLY love about self-publishing is that it gives you the speed, flexibility, and freedom to try bold experiments and turn on a dime to respond to how your book is performing. I’m a huge advocate of trying new ideas and using each book launch as an opportunity to experiment and test different theories. So I’m putting my own words into action this week, with a wild and crazy experiment: I’ve changed the title and subtitle of my newest book MID-LAUNCH!

So, you can now grab...