While I was reading ‘newsy’ things today, I came across an article that was full of great lingo. There was enough of this lingo to distract me from what the article was about, and I honestly cannot remember the point. It may have been lost before it began.
For the sake of the industry, I will say that the article was very formulaic. It was textbook. It had every appearance of an informed read, but it informed me more as to the brand that the author wanted to reflect -not so much about the arti...
Published on March 10, 2015 17:06