Why The Apple Watch Could Succeed (Even If It Fails)

Wearable tech is not about which watch wins the battle for users' wrists. It's about who has the best platform.

Two important, distinct watches bookended my youth. In one corner: the Texas Instruments LED watch, the first digital watch of its kind. In the other: Swatch, the Swiss watch brand that turned the fusty art of time-keeping into a fun, youthful style statement. The TI watch was a feat of technological novelty, but it was neither beautiful nor practical; the LEDs ate up so much battery life that you had to press a button on the side of the band to make time show up. Swatch, on the other hand, worked exquisitely and had a rakish look for everyone under the sun. But the watches were never paragons of technological sophistication.

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