Anatomy of an Indie Book Launch Event

Book launch events for traditionally published authors are quite common, but not so much for indie authors.

And one thing about being indie-published is that it’s all down to the author. If you (the author) don’t organise a launch event, then who will?

As Dancing Feat was my first published book, I decided I wanted to have a proper launch – after all, it might be the only time I ever do it. And if that’s the case, it’s better to do it for the first book than, say, the ninth.

I decided to organis...