How Startups Valued At $1 Billion Or More Put Design First
Good design pays billions.
Since 2014, the Wall Street Journal and Dow Jones VentureSource have been tracking venture-backed private companies valued at $1 billion or more. Now, they've turned their findings into an interactive infographic that visualizes the value of 73 companies in the billion dollar startup club. Perhaps not surprisingly, given previous research showing that good design is good for business, many of these top startups put a premium on design, including Houzz, Dropbox, Pinterest, Airbnb, Fab, Jawbone, and Nest. The infographic further highlights this link between good design and big valuation.
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