Aruliden's visual identity for the new restaurant Cooklyn is almost so trendy it hurts.
Looking at the visual identity for Cooklyn, a Brooklyn restaurant specializing in "micro seasonal cuisine," is like wandering into a 19th-century warehouse inhabited by cowboys and cleaned by Mary Poppins. Created by the New York-based designers at aruliden, Cooklyn's branding will send you into daydreams of purchasing a small goat farm in the Hudson Valley.