Why I Don’t Want You to Come Back to My Blog Post After You Comment

One of the things that continues to intrigue me when it comes to content is how we interact with each other after reading a post.

I’ve shared various thoughts on how I see digital conversations evolving, and how we need to close the loop more on making the experience the best it can be for everyone involved – blogger, reader, subscriber or occasional visitor.

Due to a change in how readers consume content and how they discuss it afterward (and, more specifically, where they discuss it), many bl...