Presentation mode

I promise we’ll get back to fleshing out the basic elements in a book submission, but as you read in the last post about my pursuing a hard cover version, the marketing aspects for books are ENDLESS. To open one more marketing avenue meant more publisher research, purchase of a new ISBN (Soft and hard cover, and e-book, must each have its own ISBN at almost $100.00 a pop), and losing three more months to get that into production.

Another significant marketing tool is presentations. I found just choosing which group/place to approach overwhelming, but was lucky enough to have a friend who was part of a Mom’s group. So I started there.

The basic presentation will involve reading your book and then taking questions. You’ll recall that a kindergarten teacher gave me my very first test subjects. I read the book and took questions, but then I asked THEM questions to see how well they comprehended the storyline. Good first move, because if you can see if your story really holds together and whether your illustrations are conveying your concepts while in development, you can STILL change what’s not working to make your book better!

Presentations to kids are a very different animal than from those to colleagues. First, you don’t know what age range you’ll truly get, which means you have to be really focused amidst distractions. You have to ENGAGE the kids; best way is an activity. And finally, you MUST connect with the parents. Show them why your book, out of the thousands out there, should be selected for their kids.

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Published on February 03, 2015 06:12
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