The Philosophy of a Hashtag Strategy

Do you have a hashtag strategy? While there’s nothing wrong with casually using a hashtag, having a solid strategy behind your hashtag can bring real results for you and your brand. Let’s look at the how’s and why’s behind using hashtags in your social media and how you can start benefitting from them with your social marketing!

Why use hashtags?

Consider hashtags the glue that holds social conversations and ideas together. Clicking on a hashtag can provide a wealth of information and a sea of...