Why You Can't Stop Craving

Whether its sugar, carbs, alcohol, cigarettes, gambling, or even sex, cravings can feel like they will never stop coming and like they will last forever. You���re on the couch watching your favorite show and all of a sudden you need some ice cream. You���re halfway through the morning at work and you need a cigarette. Why won���t the cravings stop? Where are they coming from?