Jazzercize Has A Hardcore New Logo To Shake The '80s Vibe
Remember Jazzercise? It lives! And it just rebranded itself as sexy, hardcore fitness.
Jazzercise, the king of 1980s aerobics, has introduced a new logo to shake the leotard look. It's part of a new Jazzercise brand identity that's meant to be "edgy, intense, hard-hitting and modern" in what's no doubt a response to the meteoric rise of Zumba and CrossFit help fuel growth and protect marketshare.
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