Social Media Monday—Grow Your Blog’s Audience with Twitter

by Edie Melson @EdieMelson

I’ve never met anyone with a blog who doesn’t want it to grow. But what is the best way to make that growth happen? There are many schools of thought out there, but I'd like to share what has worked best for me.
One of the best ways to see that growth is to spend a little bit of time with Twitter. 
With the judicious use of Hashtags and a little consistent tweeting, you can add another layer to your blog audience. 
Here's How I've Used Twitter to Grow this Blog:
First,make certain you have your Twitter profile up-to-date. People who visit your profile on Twitter will often go a step further and take a peek at your blog. Here are the things you need to have:A picture, preferably a full face shot with a smile.A link to your blog.An interesting and informative bio. 
Next, plan tweets about your blog within the parameters of my unbreakable 5 to 1 rule. Not familiar with my rule? Here it is again: For every 5 social media updates only 1 can be about you. If the other five updates are valuable to your audience they will come to trust you and be much more likely to visit the links you provide.
Now use headline techniques to compose your tweets. These are the basic things to consider:It must provide the reader with a true glimpse of what to expect in your blog post.It needs to resonate with your reader’s urgency.It contains a compelling reason to visit the link.And most important: It does NOT give away the ending. Here’s a post I wrote on How to Utilize Headline Techniques to Compose Social Media Updates.  

Always include at least one Hashtag (and no more than three) to expose your tweet to new people. This step is key. If you’re not familiar with Hashtags, visit my post on Popular TwitterHashtags
Finally, be consistent in your use of Twitter. Try to schedule at least six Tweets every day, four to five days a week. You can do this in the morning by utilizing a scheduling program like Hootsuite.
Using these techniques I’ve increased both my Twitter followers and my blog traffic. But let’s not stop with me. What techniques do you find helpful to get people to your blog? Be sure to leave your own tips in the comments section below.
Don’t forget to join the conversation!Blessings,Edie
TWEETABLESLooking to grow your blog? Expert blogger & #SocialMedia Mentor @EdieMelsonsuggests Twitter (Click to Tweet)
Twitter is a valuabletool to help grow your blog. Learn how from expert blogger & #SocialMediaMentor @EdieMelson (Click to Tweet)


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Published on January 05, 2015 01:00
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