4 Simple Ideas to Create Buzz on Social Media in 2015

The simplest way to post about the New Year on social media is by wishing your fans a “Happy New Year.” But we all know that we can do better! The New Year is a great opportunity to drive buzz on your social media pages. Here are a few ideas to help:

#1 Post Behind-the-Scenes Photos

People tend to engage with exclusive photos or content posted on social media. When you upload photos from a New Year’s service, prayer group, or celebration it gives your audience an inside look and they are more likely to engage, since it’s easily relatable and relevant.

#2 Give a Call to Action

Another great way to drive buzz is by giving fans a call to action. One way to do this is by asking fans open-ended questions. A couple examples could be, “What’s God calling you to do in 2015?” or “Who are you spending New Year’s Eve with?”

Open-ended questions create buzz because people are more likely to respond by replying or commenting back. Another idea could be to prompt fans and followers to share their New Year’s moments or favorite New Year’s traditions on your page.

#3 Run a Simple Contest or Giveaway

Offering a reward is a great way to drive buzz. For example, you could host a giveaway for a free Bible, devotional, or gift card. Contests typically drive buzz because people love to win free prizes!

#4 Post Relevant/Inspirational Content

During this time of the year, people tend to seek out motivational resources to help them accomplish their New Year’s resolutions. Therefore, make sure that your content aligns with a “New Year” voice. Any inspirational or motivational content that will help your audience accomplish their resolutions is likely to drive shares, likes, and comments on your page.

Some examples of content could be, “Prayers for the New Year,” “6 Ways to Accomplish Your New Year’s Goals with God,” or “God’s Plan for the New Year.” It’s also important to use trending hashtags for your content. A few examples are #NewYear #HappyNewYear, #2015, and #NewYearResolution.

These simple New Year’s ideas are great ways to drive buzz on social media. Instead of wishing your audience a “Happy New Year,” try something creative and out-of-the-box that can take your social media interactions to a higher level.

Need an idea on how to improve yourself on Facebook in 2015? Find some hilarious suggestions from Ginger’s blog. 

 

This post was written by Bethany Couture. Bethany is a Social Media Content Specialist with Media Connect Partners.