Waiting Gets Expensive

It really does.


In October of 2008, you could've bought Apple stock at $78 per share – of course, back then, it was expensive for some.  But a lot of people still knew how great the product was, what kind of company it is and… unfortunately people kept "waiting for the right time" to get in.


Only two years later, Apple stock is up to $309 per share – and of course those same people that couldn't afford it at $78 are kicking themselves for not being able to afford it now.


Of course like some, I didn't buy Apple stock – but I am experiencing something similar.


You see, when I first started Copywriting a lot of people could've gotten the same great service I provided for one-fifth of what I charge now.  But like those same people who were "waiting for the right time," I unknowingly passed them over by raising my prices.


Now at my current rate, I'm amazed to see that there are people that claim "I wish I could've gotten you a few months ago."


In short, sometimes it's a tough lesson to understand that waiting can get very expensive.  When you have all the pieces of the puzzle in front of you and don't need any other information to make an informed decision on whether something will help you and your business… you need to take advantage of the opportunity now.


Well actually… that's not true.  You can keep "waiting for the right time," but it can get VERY expensive!


So that's why I wanted to offer everyone " The Kick Ass Copywriter's Mega Crazy November Sale " for full web site copy.


Since I only take a handful of people to work with each month, this helps me to work with people who like to take immediate action (my favorite kind of people).


For those that like to wait… remember what Apple stock used to be.  It's a hard lesson to learn… but hopefully you will begin to understand as I have, that if you don't act immediately upon the opportunity at hand, certain things will eventually become out of reach.


Question: Are you looking to stand out from the noise… or just add to it? Click here for more information.  I can help!


Quick Copy Tips, Info & Crazy Coolness: @jaredkessler



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Published on November 03, 2010 13:26
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