Rebranding

Today marks the beginning. There are times in our lives where we have to take a step back and look at ourselves. Who are we? What do people see when you sell yourself to them? Regardless of what industry your career is in, you are a product that you are trying to sell to people. This is equally true for dating. 

So it is at these times of self reflection that you must look at how you are promoting yourself. Is it the best representation of who you are? a good example is when years ago I stopped telling people that I was “trying to be a writer” and started telling them that “I am a writer”. I took ownership of who I was. The measuring stick I started using was my own. I stopped comparing what I had or hadn’t accomplished to the accomplishments of others. After all, their goals are different than mine, so why would I want to walk the same path?

Sometimes though, rebranding is not something you can put words to. It’s a change in attitude. You can start making your own breaks, you can stop letting the word “No” hold you back. This is where my rebranding falls today. I have always been horrible at networking. I feel I am going to upset someone if I approach them to talk about what I do. In the entertainment industry though, it is a necessary evil. So my attitude change starts with accepting that I have something they want. I am a talented writer with plenty of experience. By my talking to them, I am giving them an opportunity to collaborate on something they would not have known otherwise.

So tonight, as I head out to two industry holiday parties, I am making it my goal to talk to and connect with as many people as I can. After all, I have something they want.

How will you rebrand?