Why It’s So Important to Make Your Blogs EASY to Read

7 Graces co-director Nancy Goodyear explains why readers don’t want to work too hard when reading your blog posts, and gives tips on how to keep it simple.

There are all sorts of reasons why people start blogging, but it all boils down to the same thing – they have a message they want to communicate, whether it’s about the products or services they offer, a political or ideological viewpoint on world affairs, or advice about how to slow down and take care of yourself. Put simply, the aim of bl...