Give Thanks

In the spirit of Thanksgiving, I’m sharing a social-media strategy freebee that will get you closer to achieving success in the areas of community building and engagement. It’s really not a secret what I’m going to say, but more of a reminder.

If you read the title of this blog, then this is actually your second reminder: Give thanks.

All I see in my newsfeed from brands these days are promotions.

“Buy this…”

“Sign up for that…”

“Recommend us to your friend…”

After 30-min online my to-do list grows by 20%. Why are we putting our audience to work? They have jobs! …and we need to start doing ours. Let’s start with thinking creatively.

Those opt-in tactics above are all focused on goals that only satisfy the marketing team. If you’re looking for ideas to build your community or raise awareness about your brand, start expressing gratitude to your followers:

Provide an exclusive offer or download.
Host a flash giveaway!
Share a plain, generic post once in a while, and simply thank your fans for their loyalty.

These basic tactics are packed with analytic potential that will organically expand your reach. Don’t boss your followers around! Have some fun with them. Positive results guaranteed.

This post was written by Jordan Moran. Jordan is an Account Manager with Media Connect Partners.