The Ultimate Motivator: Adding Your Own Death To Your Calendar

Brooke Siem of Prohibition Bakery, a dissatisfied, lifelong realist, found an odd hack that gave her new appreciation for life and work.

In her Google calendar, Brooke Siem, the co-owner of New York's Prohibition Bakery, has an appointment scheduled for the very distant future: November 6th, 2069. DEAD, it says on that date, in big block letters. "It's a Wednesday," says Siem.

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