Choice Architecture: How to Commit to Behaviour Change When You Lack Willpower

Source: PicJumbo. One of the most common misconceptions regarding behaviour change is relying on motivation to begin new, positive behaviours and willpower to refrain from old, negative behaviours. The problem is (1) Motivation is unsustainable in the long-term and a lack thereof can be used an excuse not to start. That’s why habits trump motivation: […]

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