Do you ever get uneasy—or even afraid—when you’re close to achieving something big in your life? I do. In our recent relaunch of Platform University, for instance, we started with fewer responses than I anticipated.
Photo courtesy of
Istockphoto.com/jacomstephensI began estimating the results for the entire campaign based on those early results and didn’t like where things were going. I started messaging members of the team, asking questions, reworking our strategy, and adjusting our tactics. Almost immediately, the results began to improve.
Later that same morning, my daughter and Dean of Platform University, Megan, said something that made me laugh.
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Published on October 06, 2014 03:00