Why You Need to Be the Bane of the Status Quo

We fall into comfort zones easily. We see something that works, or appears to be working, and we settle for that.

It’s understandable. After all, experimentation isn’t always fun. It can be hard work. It can backfire – results are never guaranteed.

Compare that to the safe and the tried, where we know something has been proven to be successful (relatively or otherwise), and you can see why comfort zones are easier to be part of.

The thing is, though, comfort zones make us lazy. They confine u...